Quickbooks is the dominant accounting software used by millions of businesses every day. Quickbooks is made by Intuit, a company laser focused on customer experience, sales and renewals. As part of this focus Intuit generates NPS for all its products both BtoB and BtoC (think TurboTax). While most NPS survey data are collected via email, software companies have the unique opportunity to collect NPS data directly from the product interface while the customer is using it. A goo